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本文在房地产市场竞争日趋激烈、房地产企业成本管理效率走低的背景下,系统梳理并分析了龙翔房地产公司合约管理的构建原则、运行过程、运作效果,揭示了合约管理与提升成本管理效率的内在关联,并总结了龙翔房地产公司强化成本管理的四点成功经验,以期对房地产企业提升成本管理效率有所借鉴。
Under the background of increasingly fierce competition in the real estate market and lower cost management efficiency of real estate enterprises, the article systematically analyzes and constructs the construction principles, operation process and operation effects of contract management of Longxiang Real Estate Company and reveals the inherent features of contract management and enhancing the efficiency of cost management And summarizes the four successful experiences of Longxiang Real Estate Company in strengthening cost management in order to draw lessons from real estate enterprises in enhancing cost management efficiency.