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新媒体技术的多元化发展,使人们暴露于信息高度发达的社会环境中,人们的思想时刻都在受着新时期各种价值观的影响。新媒体是当今社会的主流媒体,对开展和渗透思想政治教育有极大地推动和影响作用。通过新媒体技术可以创设良好大环境,建立积极舆论导向,树立高尚道德模范,可以轻松有趣、广泛和谐的宣传积极的思想和高尚的价值观,可以深入开展新时代背景下的思想政治教育。教育者要充分利用好新媒体技术的优越性,开展具有趣味性、时代性的思想政治教育。本文从新媒体技术的四个特性入手,从三方面分析其思想政治教育的功能。
The diversified development of new media technologies exposes people to a highly developed information environment. People’s thoughts are always influenced by various values in the new era. New media is the mainstream media in today’s society and has greatly promoted and influenced the development and infiltration of ideological and political education. The new media technology can create a good environment, establish a positive direction for public opinion and establish a noble moral model. We can promote positive and noble values in an entertaining, broadly and harmonious manner, and launch ideological and political education in the new era. Educators should make full use of the advantages of new media technologies and carry out interesting and time-honored ideological and political education. Starting from the four characteristics of new media technology, this paper analyzes the function of ideological and political education from three aspects.