在全球经济飞速发展的今天,白热化的市场竞争也促使了市场的成熟与规范,在这个日渐成熟的市场之中,单纯以赢利为目的的企业已经成为市场的“落后者”;“企业诚信”成为越来越多的大型企业、跨国公司所关注的焦点,企业社会责任成为与产品质量、品牌等元素等重的企业发展核心问题 With the rapid development of the global economy, white-hot market competition has also promoted the maturity and standardization of the market. In this increasingly mature market, enterprises that aim solely at profit have become the “lagging behind” of the market; “business integrity” Has become a focus of more and more large-scale enterprises and multinational corporations, and corporate social responsibility has become a core issue of corporate development with product quality, brands, etc.