针对青岛市校园足球无形资产管理展开研究,将无形资产管理的理论研究与实践相结合,充分挖掘校园足球的商业价值,增强协会自身的造血功能,为政府建立和完善体育管理体制和制定相关政策、法规提供参考,对于青岛市校园足球以及全国校园足球项目的健康、深层次改革具有重大意义。 Aiming at the management of campus football intangible assets in Qingdao City, this paper combines the theoretical research and practice of intangible assets management, fully excavates the commercial value of campus football, enhances the association’s own hematopoietic function, establishes and improves the sports management system and formulates relevant policies for the government , Laws and regulations provide a reference for the campus football in Qingdao City, as well as the national football campus health, deep reform of great significance.