老字号,是民族工商业百年沉淀的独特标识。培罗蒙、杏花楼、老凤祥、宝大祥……这些有着民族商业文化积淀的老字号,带有深厚的历史印记与民族特色,它记载着历史的变迁,凝聚着时代的情感,是城市重要的历史文脉。上海是老字号最集中的城市之一,拥有国家认证的286家“中华老字号”品牌企业,其中有51家已入选国家商务部组织评选的第一批“中华 The old name is a unique symbol of national industrial and commercial centuries precipitation. Pei Luo Meng, Xing Fa Lou, Lao Fengxiang, Bao Daxiang ...... These have the ancient business and cultural heritage of the old, with a deep historical imprint and national characteristics, which records the changes in history, gathering the feelings of the times, the city is important Historical context. Shanghai is one of the oldest and most concentrated cities with 286 ”China-based brands“ certified by the state, of which 51 have been selected by the Ministry of Commerce as the first batch of ”China