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营销对于企业的发展起到了决定性的作用,电力企业在市场营销的过程中,如果能够更新自己的营销观念,把项目管理的手段应用到自己的市场营销之中,就能够使电力企业的市场营销水平得到有效地提高。主要就电力企业营销中项目管理的应用进行了一定的探究,以期能够促进我国电力企业的进一步发展。
Marketing plays a decisive role in the development of enterprises. In the process of marketing, power companies can update their marketing concepts and apply project management to their own marketing so that the power enterprises’ marketing The level has been effectively improved. Mainly on the power enterprise marketing project management application for a certain amount of exploration, with a view to promoting the further development of China’s power enterprises.