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The different culture of business negotiation between Chinese and westerners is remarkable. In this paper cultural characteristics and negotiation strategies under cross-culture environment will be mentioned.A case will be given to show what kind of proactive actions should be taken in order to better communicate across cultures.
The different culture of business negotiation between Chinese and westerners is remarkable. In this paper cultural characteristics and negotiation strategies under cross-culture environment will be mentioned. A case will be given to show what kind of proactive actions should be taken in order to better communicate across cultures.