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资本、新技术、海量用户……这一切构成了孕育独角兽的完美“温床”。独角兽是一个新名词,也是时代的产物和缩影,用短短几年时间,就完成了对创业者和投资人心智的占领。但从2016年开始,独角兽阵营所面临的变数乃至挑战也开始加剧。一方面,增长乏力、估值走低、融资放缓等消息越来越多地与这个群体挂钩;另一方面,年轻而富有野心的独角兽公司们已经将并购、转型、管理升级等命题提上日程。“华尔街教父”本杰明·格雷厄姆说过,“市场短期在选美,长期在举重。”通过“解码独角兽”这个系列,我们希望记录独角兽们是如何“举重”的。这个过程不会那么轻松,但也是他们走向伟大公司的必经之路。
Capital, new technology, mass users ... All this constitutes the perfect “hotbed” of unicorn. Unicorn is a new term, but also the product and epitome of the times, and in just a few short years it has completed the occupation of the minds of entrepreneurs and investors. However, from 2016 onwards, unicorn camp facing the variables and even challenges have begun to intensify. On the one hand, news of sluggish growth, lower valuations and slower financing are increasingly linked to this group; on the other hand, young and ambitious unicorns have raised the subject of mergers, acquisitions, transformations and management upgrades On the agenda. “Wall Street godfather ” Benjamin Graham said, “The market in the short period of beauty pageant, long-term weightlifting. ” Through “decoding unicorn ” this series, we hope to record unicorns are Lifting weight ". This process will not be easy, but it is also the way they go to great companies.