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受大众传媒的发展影响,人们在信息接受上越来越依赖媒体。媒体正在以极大的影响力逐渐成为人们了解社会和评价他人的媒介和向导,除了对受众的行为、态度的影响,媒介还在一定程度影响着社会道德观念和社会制度。新常态下的播音员主持人应该积极主动地担负起相应的提高自身的媒介素养、承担起自身的媒介责任。基于此,本文针对新常态下播音主持人的媒介素养与媒介责任进行探究,以期为播音员主持人的媒介素养与责任的提升提供相应的有效策略,
Influenced by the development of the mass media, people rely more and more on the media for receiving information. With great influence, the media is gradually becoming the medium and guide for people to understand society and evaluate others. In addition to the influence on audience’s behavior and attitude, the media still affects the social morality and social system to a certain extent. The announcer presenters under the new normal should take the initiative to shoulder their own media literacy and assume their own media responsibilities. Based on this, this article probes into the media literacy and media responsibility of the presenters in the new normal, with a view to providing effective strategies for the media literacy and promotion of the presenters,