《经济学基础》是高职市场营销专业的基础课程,教学质量一般,主要原因是课程性质、教学内容、教学方法等高职教学定位不符,主要的教学改革手段有翻转课堂、辩论式教学法和案例教学法。 “Economics” is the basic course of higher vocational marketing major. The quality of teaching is generally due to the discrepancy between the orientation of higher vocational education such as the nature of the course, teaching content and teaching methods. The main teaching reform methods include overturning classroom, debating teaching And case teaching method.