随着社会文化事业的发展,博物馆正逐步走下神坛,融入百姓生活之中。树立品牌意识,经营管理自己的品牌是所有博物馆需要共同面对的课题,而用一个极具代表性的图形概括传达出最能代表博物馆核心内涵的视觉识别系统将是这个课题的第一课。 With the development of social and cultural undertakings, the museum is gradually moving away from the altar and into the life of the common people. Establishing brand awareness and managing own brand are all issues that need to be jointly faced by all museums. It is the first lesson of this subject to use a highly representative graphic summary to convey a visual identification system that best represents the core of the museum.