在新媒体环境下,从广义的视觉传达设计理念出发,其目的是为广大的受众提供高品质的信息,因此,在信息传达的设计上,要做到定位准确、表达清晰、富有创意、深刻幽默。以提高信息品质,增强信息的接受度。 In the new media environment, starting from the broad concept of visual communication design, its purpose is to provide high quality information to a wide audience. Therefore, in the design of information communication, it is necessary to achieve accurate positioning, clear expression, creativeness and profound humor. To improve the quality of information and enhance the acceptance of information.