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说真的,我常常会感到自身处于重重危险之中:咽喉发炎会害怕,因为广告上说,“咽喉炎的危害不可忽视,咽癌、喉癌发病率直线上升”;家里的微波炉用得小心翼翼,因为报纸上讲“微波发射会引起许多疾病”;妻子把床上用品洗了又洗,惟恐会“孳生螨虫”……这些危险真有那么严重吗?其实,在很多情况下,我们是中了商家“恐吓营销”的圈套。所谓恐吓营销,就是厂商虚张声势,故意夸大生活中的种种
To be honest, I often feel that I am in serious danger: The inflammation of the throat will be afraid because the advertisement says that the harm of pharyngitis cannot be ignored and the incidence of pharyngeal cancer and laryngeal cancer rises sharply. Be cautious, because the newspapers say that “microwave launching will cause many diseases”; the wife washed the bedding and washed it, but feared that the “hygiene maggots” ... are these dangers so serious? In fact, in many cases, , We are in the trap of merchants “threat marketing”. The so-called scare marketing is the bluff of manufacturers, and they deliberately exaggerate all kinds of life.