分析旅行社低价竞争的原因和对策

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随着社会的不断发展与进步,旅游业也随之不断发展壮大起来。我国旅游资源丰富,旅游市场具有很大的开发潜力,旅行社也随之发展起来。但是,随着我国旅行社行业的不断发展,其数量越来越多,竞争也越来越激烈,部分旅行社为了谋取更高的利益,不惜损害旅游消费者以及其他旅行社的利益来获取更高的市场份额,破坏了我国旅游市场的秩序,阻碍了我国旅游市场的良性运作。本文针对旅行社之间的低价恶性竞争展开论述,全面分析其原因,提出科学合理的解决方案,帮助我国旅游行业进一步发展。 With the constant development and progress of society, the tourism industry will also continue to grow and develop. China is rich in tourism resources, the tourism market has great potential for development, travel agencies also will be developed. However, with the continuous development of China’s travel agency industry, the number is increasing and the competition is fiercer and fiercer. Some travel agencies obtain higher market in order to seek higher interests and harm the interests of tourist consumers and other travel agencies Share, undermining the order of China’s tourism market, hindered the healthy operation of China’s tourism market. This article discusses the vicious competition between the low-cost travel agencies, a comprehensive analysis of its causes, put forward scientific and rational solutions to help our tourism industry to further develop.
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