现代企业面临的挑战成本的挑战物价指数相对提高，原材料和能源等成本日益上升。企业要在内部消化各种涨价因素，必须低价销售和优质服务。经营策略的挑战－企业总要遇到竞争对手的挑战，包括正当与不正当的经营策略两个方面，市场营销的各种策略运用，可谓无所不用。传播... Challenges faced by modern companies The cost challenge is relatively high, and raw materials and energy are rising. Enterprises must internally digest various price-raising factors and must sell at low prices and provide quality services. The challenge of business strategy - companies always have to meet the challenges of competitors, including both legitimate and improper business strategy, the use of various marketing strategies can be described as all-purpose. spread...