森林体验活动对森林文化传播的影响——以北京市为例

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目前,中国的森林体验活动刚刚起步,但其对森林文化的传播已经起到了一定的作用。本文通过对六大森林公园的游客的调查,运用实证分析方法研究了森林体验活动对森林文化的传播的影响。结果发现:森林体验活动可以提升游客对于森林文化的认识;公园良好的基础设施和服务会提高活动参与度和游客对森林文化的理解;森林体验活动形式受到认可但需求不足;女性更容易感受到森林文化;常与森林接触的人群更能感知到森林文化;中国森林体验活动发展空间大。据此建议:要大力开展具有针对性的森林体验活动;提升森林公园的软件和硬件设施;加强森林体验活动的宣传推广;增加森林公园的面积。 At present, the forest experience in China has just started, but it has played a role in the spread of forest culture. Based on the investigation of tourists in the six forest parks, this paper studies the impact of forest experience on the spread of forest culture by means of empirical analysis. The results showed that: Forest experience activities can enhance tourists ’understanding of forest culture; Good infrastructure and services in the park will increase participation and visitors’ understanding of forest culture; Forest experience activities are recognized but under-demand; Women are more likely to feel Forest culture; Forests often contact with the forest more aware of the forest culture; space for development of forest experience in China. Therefore, it is suggested that we should vigorously carry out targeted forest experience activities, upgrade the software and hardware facilities of Forest Park, strengthen the publicity and promotion of forest experience activities, and increase the area of ​​forest parks.
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