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智慧旅游的发展是一个涵盖多业态、多技术的系统工程,其内容复杂多样,涉及方方面面,通过对甘孜州发展智慧旅游的必要性出发,从全域旅游视角下分析智慧管理、智慧营销和智慧服务在甘孜州智慧旅游中的应用。
The development of Wisdom Tourism is a systematic project covering multi-industry and multi-technology. Its content is complex and diverse and involves all aspects. Based on the necessity of developing Wisdom Tourism in Ganzi Prefecture, Wisdom Tourism, Wisdom Marketing and Wisdom Service are analyzed from the perspective of global tourism Application in Wisdom Tourism in Ganzi Prefecture.