经济在发展,社会在进步。如今的人们购买的已不仅仅只是商品,还有氛围与格调。色彩、照明、材质,当然也包括商品和服务质量,所有的因素都在微妙影响着最终的销售结果。销售空间设计不仅仅关乎设计美学,某种程度上也许更关乎心理学和经济学。摸清目标销售群体的心理,对症下药,设计师才能设计出真正成功的销售空间。 Economic development, social progress. Today’s people buy more than just products, but also the atmosphere and style. Colors, lighting, materials, of course, also include the quality of goods and services, all of which are subtle influences on the final sales result. Sales space design is not just about design aesthetics, but perhaps to a greater extent psychology and economics. Find out the psychological target sales group, the right medicine, designers can design a real successful sales space.