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中国动画角色在与国外优秀动画角色的竞争中经常处于下风。其中原因是多方面的,本文针对创立中国自己的动画品牌问题进行分析并提出相关解决方案。
Chinese animation characters are often at a disadvantage in their competition with outstanding foreign animation characters. There are many reasons for this. This article analyzes the problems of establishing China’s own animation brand and proposes relevant solutions.