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加入世贸组织后,我国从事医疗仪器生产的企业,尤其是中小型高科技民营企业面临着来自国外企业和国内外资企业的激烈竞争。大型医疗设备受到了较大的冲击,而常规医疗设备受到的冲击并不大,其主要竞争者是国内外资企业的产品而非进口产品。我国中小型医疗仪器生产商应该抓住加入世贸组织和我国医疗制度改革所带来的机遇,通过提高生产的专业化水平、建立符合国际规范的营销体系和不断提升品牌价值来提高自己的竞争力。
After joining the WTO, China’s enterprises engaged in the production of medical instruments, especially small and medium-sized high-tech private enterprises are facing fierce competition from foreign enterprises and domestic and foreign funded enterprises. Large-scale medical equipment has been a greater impact, and the impact of conventional medical equipment is not large, the main competitor is the domestic foreign-funded enterprises rather than imported products. China’s small and medium sized medical equipment manufacturers should seize the opportunities brought about by the accession to the WTO and the medical system reform in our country and improve their competitiveness by raising the level of specialization in production, establishing a marketing system that conforms to international norms and continuously enhancing the brand value .