在“互联网+”时代背景下,民航类高校新媒体发展势头迅猛,而新媒体队伍建设乏力的问题日益突显。从民航高校自身情况和特点出发,廓清新媒体队伍建设的必要性与重要性,聚焦队伍建设的现状和困境,提出策略,对构建和谐校园文化,服务于民航文化建设大局意义重大。 In the era of “Internet + ”, the development of new media in civil aviation colleges and universities is developing rapidly, and the problem of weak construction of new media teams has become increasingly prominent. It is of great significance to establish a harmonious campus culture and serve the overall construction of civil aviation culture from the perspectives of civil aviation colleges and their own conditions and characteristics, to clarify the necessity and importance of building a new media contingent, to focus on the current situation and difficulties of team building, and to put forward strategies.