“广播电视的经营,必须从广告的单一经营向多元的产业化经营转变,寻找新的增长点,增加其它收入的成份,降低广告收入的比例。”在国家广电总局的会议上传出了这样的声音。 3月22日,江苏广播电视总台邀请了全国30家省级电视台、宝洁等全国大客户、国内各大广告公司、江苏名牌战略联盟企业成员、全国高校等各方面代表 “The operation of radio and television must shift from single operation of advertising to multiple industrialization, find new growth points, increase other income components and reduce the proportion of advertising revenue.” In the meeting of the State Administration of Radio, Film and Television Such a voice. On March 22, Jiangsu Radio and Television General Counselor invited 30 representatives from provincial-level TV stations, P & G and other large clients nationwide, domestic major advertising agencies, members of well-known brand strategic alliances in Jiangsu Province, universities and other institutions nationwide