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接力出版社多年来以文化接力为已任,坚持让中国青少年读者和世界同步阅读,让世界感受中国的精彩。一年前的夏天,一贯被偶像剧、选秀等节目所占据的电视荧屏被一档文化节目悄然“引爆”了。彼时,“中国汉字听写大会”横空出世,掀起了一股全民书写汉字的热潮,收视总量逾6.7亿人次,创下2013年电视总收视率冠军的佳绩。没有人能想到,一档纯粹的文化节目会收获如此成功的互动效果。如今,由“中国汉字听写大会”节目组唯一官方授权的图书《中国汉字听
Relay Publishing House over the years as a cultural relay, insisted that Chinese young readers and the world simultaneously read, let the world feel China’s wonderful. A year ago in the summer, the TV screen, which has long been dominated by idol dramas and dramas, was quietly “detonated” by a cultural program. At that time, “Chinese Character Dictation Conference ” was turned out, set off a wave of people writing Chinese characters, ratings total more than 670 million passengers, setting a 2013 television ratings total champion success. No one can think of a purely cultural program will be so successful interactive results. Today, the only officially authorized book by the “Chinese character dictation conference” program group "Chinese characters to listen