论文部分内容阅读
全球绿色经济的发展方向,决定了企业竞争优势争夺的核心内容;各国绿色经济的微观基础(消费者环境友好型消费偏好)和宏观基础(各国的环境规制),决定了企业发展绿色经济的动力;各种形式的绿色经济活动所体现的企业利益所在,是企业发展绿色经济的努力方向。
The development direction of the global green economy determines the core content of the competitive advantage of enterprises; the micro-foundation of the national green economy (consumer-friendly consumer preference) and macroeconomic basis (environmental regulation of various countries) determine the driving force for the development of green economy. The corporate interests embodied in various forms of green economic activities are the direction of the company’s efforts to develop a green economy.