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随着产业边界的日渐模糊,当多介质、全媒体的复合出版成为产业大趋时,“传统媒体和新兴媒体融合发展”的新思路为电子音像出版人指明了前进的方向。当磁带、光盘等电子音像出版物市场日渐萎缩时,电子音像出版社是应该向左走,在传统纸质出版领域争得一席之地?还是应该向右转,拥抱新媒体出版?时值电子音像出版业转型的关键时期,在第四届十省电子音像出版社联席会上,与会者们畅所欲言,有成果的汇报也有经验的分享,有探索的忧虑也有专家的点拨,有对新闻出版广电总局未
With the increasingly vague industrial boundaries, when the multi-media, all-media composite publishing industry become the tide, “traditional media and emerging media convergence ” new ideas for electronic audio-visual publishers pointed out the direction of progress. When the markets for electronic audiovisual publications such as tapes and CDs are shrinking, should E-Press go left and gain a place in traditional paper publishing? Or should they turn right to embrace new media for publication? Time E-Video Publishing During the critical period of the industrial transformation, participants in the fourth session of the Joint Conference of Electronic Audio-Video Publishing House of Ten Provinces spoke freely and with fruitful reports. They also shared their experience with explorations. Some experts’