影视视听文化正日益成为审美文化中的重要组成部分,动画作品和其他影视作品形式一样,在它的各个领域中存在着美学的应用。从题材、画面、人物造型、色彩这四个方面分析美学的应用,不仅使人获得感官上的美感和娱乐,更常常引发人的内心进行思考和反省,具有审美和启示等多方面的意义。 Television audiovisual culture is increasingly becoming an important part of aesthetic culture. Animations, like other forms of film and television works, have aesthetic applications in all fields. Analyzing the application of aesthetics from the four aspects of theme, picture, character shape and color not only makes people get sensory beauty and entertainment, but also often leads people’s heart to think and reflect, which has the significance of aesthetics and enlightenment.