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互联网技术的发展为企业催生了一系列全新的运营模式。网上营业厅作为一种主要的线上服务渠道,已跃升为电信运营商的另一个重要“门面”。如何使网站运营有方已成为激烈的电信市场竞争中新的角逐点。本文通过对目前英国电信市场主要运营商的电子平台进行广泛调研,分析英国电信运营商在网上营业厅建设及运行中的可取之处,力图为现阶段我国电信运营商的网站运营提供有效的经验借鉴。
The development of Internet technology has given birth to a series of brand new business models for enterprises. As a major online service channel, online business offices have jumped to another important “facade” for telecom operators. How to make the website well operated has become a new competitive point in the fierce competition in the telecommunications market. Based on extensive research on the electronic platforms of the major operators in the UK telecom market today, this article analyzes the advantages of the British telecom operators in the construction and operation of online business halls, and tries to provide effective experience for the operation of the Chinese telecom operators’ websites at this stage. Learn from