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探讨大数据时代科技期刊经营的方法和策略。认为:大数据既是思维也是技术,科技期刊经营首先要采取大数据战略,厘清大数据时代期刊的经营服务形态,充分运用大数据技术进行产业化运作。“互联网+”战略是国家战略,也应是期刊发展的重要战略。编辑人员的信息素养提升至关重要,要大力实施人才战略。大数据不是万能的,期刊要坚定自己目标和定位,打造自己的特色。
Exploring the Methods and Strategies of Running Sci-tech Journals in Big Data Era. The author thinks that big data is not only thinking but also technology. In the management of sci-tech periodicals, we must first adopt the strategy of big data to clarify the operation and service patterns of periodicals in the era of big data and make full use of big data technology to carry out industrialization. “Internet + ” strategy is a national strategy, but also should be an important strategy for the development of journals. Editor’s information literacy promotion is crucial, we must vigorously implement the talent strategy. Big data is not a panacea, journals to strengthen their own goals and positioning, to create their own characteristics.