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党的十八大以来,党中央高度重视党的新闻舆论工作。兵团广播电视台不断尝试,通过创新媒体传播方式来弘扬兵团精神、塑造兵团人形象,这对于推动兵团各项事业发展,提升人们的思想意识具有积极的意义。同时,能够让更多人对兵团精神、兵团人有更加深刻的了解。本文笔者基于此背景来探究如何创新媒体传播方式,更好地塑造新时代兵团人形象。
Since the 18th CPC National Congress, the CPC Central Committee has attached great importance to the party’s news media. Corps radio and television stations constantly try to promote the spirit of the Corps and create the image of the Corps of Corps through innovative media channels. This is of positive significance for promoting the development of Corps and enhancing people’s ideology. At the same time, more people can understand more about Corps spirit and Corps personnel. Based on this background, the author explores how to innovate media communication and better shape the image of the corpsmen in the new era.