开封,简称汴,古称东京、汴京。开封是七大古都之一,拥有“十朝古都”、“七朝都会”的美称,有着“东京梦华”、“汴京富丽天下无”的美誉。开封亦是清明上河图的原创地。开封旅游资源的数量和质量在国内都是首屈一指的,但这些高质量的资源却没有被充分的利用,没有发挥出其应有的效应。因此,为了使开封市现有的旅游资源最大程度的发挥出其应有的功效,加大政府对资源的合理整合与利用,对开封城市旅游资源的开发显得尤为重要。 Kaifeng, referred to as 汴, the ancient name of Tokyo, 汴 Beijing. Kaifeng is one of the seven ancient capitals and has the reputation of “the ancient capital of the ten dynasties” and “the capital of the seven dynasties”. It has the reputation of “Tokyo Dreamland” and “the world without fame”. Kaifeng is also the origin of the Ching Ming River map. Kaifeng, the number and quality of tourism resources are second to none in the country, but these high-quality resources have not been fully utilized, did not play its due effect. Therefore, in order to maximize the existing tourism resources in Kaifeng City to play its due effect, and to increase the government’s reasonable integration and utilization of resources, the development of Kaifeng’s urban tourism resources is particularly important.