原始创新才是推动企业环境、社会绩效提升的起点。当今世界正面临一系列前所未有、错综复杂的全球性挑战。在经济发展之外,大量的社会需求迫切需要得到满足。越来越多大型企业,它们的业务遍布世界各地,已经突破了某一个国家的界限,它们不仅是各国经济发展的主要参与者,在环境及社区方面的投入也可以推动当地社会的全面发展。应对全球挑战,企业应该承担更重要的角色,这也是企业的下一个增长点。社会创新是一个比较新的概念,是人类为满足自身生存和发展的社会性需求而从事的创造性活动。社会创新的活动领域主要是社会领域,如教育、医疗、养老、扶贫、助残、环保等领域。对于企业来说,社会创新将传统的CSR转变为 The original innovation is to promote the business environment, social performance improvement starting point. The world today is facing a series of unprecedented and intricate global challenges. In addition to economic development, a large number of social needs urgently need to be met. More and more large enterprises, with their businesses all over the world, have broken through the boundaries of a country. They are not only the major players in the economic development of all countries, but also contribute to the overall development of the local community through environmental and community investment. In response to global challenges, companies should assume a more important role, which is also the next business growth point. Social innovation is a relatively new concept and is a creative activity that mankind is engaged in to meet the social needs of its survival and development. Social innovation is mainly in the social field, such as education, medical care, old-age care, poverty alleviation, disability and environmental protection. For businesses, social innovation turns traditional CSR into