近来,随着“问题奶粉”事件的曝光,名星、名人代言广告以及广告存在的问题也因此再一次引起人们关注,于是广告在立法中是否存在漏洞,要不要对名星、名人代言广告给予法律规范等又成了人们热议的话题。这里,本人无意对此作出评判,我们只想说的是,并不是所有广告存在的问题都是法律规范的问题,如丰田汽车的“丰田霸道”广告、立邦漆的“盘龙滑落”广告等存在的问题就不是法律规范所能解决的。如此,在面对广告存在的诸多问题时, Recently, with the “milk powder ” issue of exposure, celebrity endorsements advertising and advertising problems so once again cause for concern, so whether there is a loophole in the legislation of advertising, or celebrity endorsements advertising Laws and regulations have become hot topics. Here, I do not intend to make a judgment, we just want to say is that not all the problems of advertising are legal norms, such as Toyota’s “Toyota overbearing ” advertising, Nippon Paint Slipping "advertising and other problems that are not legal norms can be solved. So, in the face of many problems advertising,