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旅游产业的发展成为了拉升我国经济高速发展的重要产业之一。随着计算机网络的普及和应用,旅游企业电子商务模式逐渐成为旅游企业经营管理的必要手段。本文首先探讨了基于电子上我模式的旅游企业的发展现状,总结了旅游企业电子商务还存在的问题,在此基础上展望了基于电子商务模式的旅游企业发展趋势,并提出了发展壮大基于电子商务模式的旅游企业的有效对策。
The development of the tourism industry has become one of the important industries for boosting the rapid economic development in our country. With the popularization and application of computer network, the e-commerce model of tourism enterprises has gradually become the necessary means for the operation and management of tourism enterprises. This paper first explores the development status of tourism enterprises based on the electronic mode of me and summarizes the problems existing in the e-commerce of tourism enterprises. On this basis, it looks forward to the development trend of tourism enterprises based on the mode of e-commerce, Effective solution to the business model of tourism enterprises.