今天的广告词,经过改革浪潮的冲刷已相当成熟、精美。精雕细刻的创意,总能使人过目不忘。我们已很难发现昔日那“国优部优”、“冲出亚洲,走向世界”之类俗不可耐的词汇,但是,也不难发现,我们身边仍然有不少厂商,广告人象患了贫血症,创作出的广告词不乏生硬、苍白、呆板,令人品之无味。 Today’s ad, after the wave of reform has been quite mature and beautiful. Carved creativity, always make people never forget. We have found it hard to find vulgar vocabularies such as “Guoyouyouyou”, “Out of Asia, and the World”, but it is not hard to find that there are still many manufacturers around us who are suffering from advertisements Anemia, created ads no shortage of stiff, pale, dull, tasteless taste.