现代知识经济时代,城市已成为21世纪政治家、经济学家、社会活动家和文学艺术家关注的焦点。因为,21世纪的国际竞争趋势是以城市为单位的综合实力竞争。现代化的城市具有强大的、倍增的积聚和发散效应。如果说,品牌形象、企业形象是企业的无形资产,那么,城市形象就是一座城市的 In the era of modern knowledge economy, the city has become the focus of attention of politicians, economists, social activists and literary artists in the 21st century. Because, in the 21st century, the trend of international competition is the overall strength of competition in cities. Modern cities have a strong, multiplying effect of accumulation and divergence. If you say that the brand image, corporate image is the intangible assets of enterprises, then the city image is a city