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企业文化营销策略以不变应万变,在竞争激烈的当今社会,不仅能够建立企业与消费者之间的文化关系,也能够适应企业与消费者之间的文化变化。
Corporate culture marketing strategy should not change its status quo in today’s highly competitive society, not only to establish the cultural relationship between businesses and consumers, but also to adapt to the cultural changes between businesses and consumers.