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互联网时代的市场机制下,传统、单一、被动的经营模式注将被淘汰,对道路客运业而言,亦不例外。与其坐以待毙,不如主动接轨市场。而这其中,“运转游”成为不少道路客运企业最顺理成章想到的、既能扬长避短又能比拼服务软实力的转型出路。究其原因,一方面从去年年底国务院发布《“十三五”旅游业发展规划》,首次将旅游业发展上升到国家层面,到今年3月交通运输部联合六部门印发《关于促进交通运输与旅游融合发展的若干意见》,提
Under the market mechanism of the Internet age, the traditional, single and passive business model will be eliminated. For the road passenger transport industry, this is no exception. Instead of waiting to die, it is better to take the initiative with the market. Among them, “travel” has become the most logical way to think of many road passenger transport enterprises, which not only can avoid weaknesses but also serve as a transitional outlet for service soft power. The reason, on the one hand from the end of last year the State Council issued “” 13 “tourism development plan”, the first time the tourism development rose to the national level, in March this year, the Department of Transportation jointly issued six departments on the “ Some Opinions on the Integration of Transport and Tourism Development ”