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中国艺术市场成型已历经数年,但迄今为止仍有三大壁垒制约着行业发展:赝品顽症破坏行业声誉;定价混乱扰乱市场秩序;买入易而卖出难。市场各方都在探询着新的参与模式。2012年5月10日,全美联艺术中心在京开始试营业,推出全国首创的艺术品投资“首付+保函”模式:客户首付10%即可预订名家艺术作品,这意味着买家首付1万元,即可预订10万元作品。
The Chinese art market has been shaped for several years, but so far there are still three major barriers that constrain the development of the industry: fake stubbornness destroys the reputation of the industry; the chaos of pricing disrupts the market order; the purchase is easy and the sale is hard. All parties in the market are exploring new modes of participation. On May 10, 2012, Allianz Arts Center began trial operation in Beijing and launched the nation’s first art investment “Down Payment + Guarantee Letter” mode: customers can book famous works of art at a 10% down payment, which means that buyers pay 1 down payment Million, you can book 100,000 yuan works.