一、引言随着人类社会跨入新世纪,新经济时代已经全面来临新经济的实质是信息化和全球化,新经济的核心是高科技创新以及由此带动的一系列其他领域的创新,新经济的全面兴起为世界经济全球化奠定了基础面对新经济强烈的冲击,中国企业面临着前所未有的挑战,在这场全球企业之间的较量中,创新是创新者的通行征,守旧是守旧者的墓志铭,企业经历了生产型管理之后必须快速转向创新型管理,要么变革,要么死亡。一个优秀的企业应该始终怀着一种开放、学习的心态,必须要讲究破旧立新,如果总是循规蹈矩,将是一 I. INTRODUCTION With the advent of a human society into the new century, the new economic era has come into full play. The essence of the new economy is informatization and globalization. The core of the new economy is high-tech innovation and a series of innovations in other fields led by it. The all-round economic rise has laid the foundation for the globalization of the world economy In the face of the strong impact of the new economy, Chinese enterprises are facing unprecedented challenges. In this global contest among enterprises, innovation is the symbol of innovators and conservatives are conservative The epitaph of an enterprise, after the enterprise has gone through production-oriented management, it must quickly turn to innovative management, either change or die. A good company should always cherish an open, learning mentality, must pay attention to shabby new, if always behave, will be a