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在全国整体经济下行的大背景下,农村信贷需求如何?作为农村金融主力军的农村信用社,如何更好地服务于县域经济,促进“三农”的发展?近日,记者深入郸城县进行采访了解到,近年来,郸城县农信联社根据目前农村信贷需求的新变化、新需求,在上级领导的指导下,积极调整管理和营销措施,同时扩展电子银行业务,制定“全员营销、阳光办贷、规范流程、支农惠农、加强风控”的信贷营销措施,不断创新业务产品和服务方式,拓展金融IC卡的应用功能,经营活力充分展现,各项工作都圆满超额完成上级安排的任务,收到了显著的效果。
In the context of the overall national economic downturn, what is the rural credit demand? As a rural credit cooperative that is the main force of rural finance, how to better serve the county economy and promote the development of “agriculture, rural areas and farmers”? Recently, reporters went to Dancheng In an interview with the county, we learned that in recent years, Dancheng County Rural Credit Union actively adjusted its management and marketing measures in light of the new changes and new demands of current rural credit demand under the guidance of its superiors. At the same time, it expanded its electronic banking business and formulated Credit marketing measures such as “full-time marketing, sunshine loan, standardized process, supporting agriculture and benefiting farmers and strengthening risk control”, continuously innovating business products and service methods, expanding the application functions of financial IC cards, and fully displaying business vitality. The work has successfully completed the tasks assigned by superiors and received remarkable results.