提升客户满意度已经成为诸多企业的关键战略任务。但是,如果不能深刻理解客户满意度的内在涵义,并运用有效的策略方法,企业为提升客户满意度而倾注的精力和资源,也许只是“打水漂”罢了。一、为什么要区别客户与价值客户?在竞争日趋激烈、客户至上主义和变化成为定律的经营环境 Increasing customer satisfaction has become a key strategic task for many businesses. However, if you can not deeply understand the inherent meaning of customer satisfaction and use effective strategies and tactics, the energy and resources your company devotes to enhancing customer satisfaction may only be “fished.” First, why distinguish between customers and value customers? Increasingly competitive, customer-oriented and change into a law of the operating environment