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社会化服务是高校图书馆对外开放的重要标志。本文从移动网络社交媒体的视角探讨高校图书馆社会化服务问题,认为这一思路是实现“互联网+图书馆”理念的有益尝试。在梳理国内高校图书馆社会化服务现状的基础上,以SWOT方法分析高校图书馆应用移动网络社交媒体开展社会化服务的优势、劣势、机会和威胁,从而提出移动网络社交媒体背景下的高校图书馆社会化服务策略。
Social service is an important symbol of the opening of the university library. This article probes into the social service of university libraries from the perspective of mobile social media, and thinks that this idea is a beneficial attempt to realize the concept of “Internet + Library”. On the basis of combing the status quo of social service of domestic university libraries, SWOT method is used to analyze the advantages, disadvantages, opportunities and threats that university libraries use social media of mobile internet to carry out social services so as to put forward the university books under the background of mobile social media Library social service strategy.