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如今的时代是网络的时代,各种琳琅满目借助网络平台诞生的新型产品一经问世就会得到人们的大力追捧,引发新一轮的网络热潮。微博作为网络代表产品之一,虽然在国内的发展已从发源时的社交软件转换成传播信息的媒介,但是却成为人们了解时事,评论焦点的核心平台。新闻从业者也热衷于这种快速、便捷、受众广的传媒方式,将微博建设作为自己实现职业价值的重要方式。
Today’s era is the era of the Internet, all kinds of dazzling array of new products with the birth of the Internet platform, once published, will be strongly sought after by people, triggering a new round of network craze. Microblogging, as one of the representative products of the Internet, has become the core platform for people to understand current affairs and commentaries, though their development in China has been transformed from social software at the time of origination into a medium for disseminating information. News practitioners are also keen on this fast, convenient and widely publicized media way to build Weibo as an important way to realize their professional value.