国家广电总局局长徐光春在2003年度全国电视剧题材规划会上指出,电视剧创作要把“三个代表”重要思想和“三个贴近”的要求很好地结合起来,要面向市场求发展,要在生产体制、运行机制、经营方式、工作方法等方面进行改革和创新。 Xu Guangchun, director of the State Administration of Radio, Film and Television, pointed out at the 2003 National TV Drama Theme Conference that the creative thinking of the “three represents” should be well integrated into the requirements of “three closeness” Production system, operation mechanism, mode of operation, working methods and other aspects of reform and innovation.