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对于许多远道而来的图书业者来说,本届美国图书博览会(BEA)的冷清应在意料之中:诸多因素中,有美国经济的整体降温,有业界新产品新选题的乏善可陈,也有连年一地相同展览给职业参展者带来的某种倦意。坦率讲,如果只是走马观花,则一天参观日程已略有富余,即便加上商务会谈,两天光景也足以打发,真不知展商对第三天展事的设计,是否就是提前打包回家。而博览会的东道主芝加哥市,对书展的热情似乎也随年度而消退——相比之下,市民们对波音公司的翩翩降临,感情要激越得多。 书市清淡如此,业界的走势、动态如何?作为连续多年BEA的参观者,笔者有四点观察,供有心者参考。 首先,是大出版商、大批发商在本届书市展现了空前的强势。仅就集团展位的阵容来看,现在已罕有竞争对手能和 AOL-时代华纳、贝塔斯曼、贝克与泰勒、英格兰
For many booksellers from afar, the desertification of this BEA should come as a surprise: Among the many factors, the overall cooling of the U.S. economy, the lackluster new topics in the industry’s new products, The same exhibit brings some kind of tiredness to professional exhibitors. To be frank, if you just take a quick look, one day’s visit to the program has been a slight surplus. Even with business talks, the two-day scenario is enough to pass on. I really do not know if the exhibitors’ designs for the third day of exhibition are packaged in advance. Chicago, the host city of the expo, also seems to be losing its enthusiasm for book fairs over the years - by contrast, citizens are far more emotionally charged to Boeing. Light book market so, the trend of the industry, how dynamic? BEA for many years as a visitor, I have four observations for the heart of those who reference. First of all, is a big publisher, large wholesalers in the book market show an unprecedented strength. Only the Group booth lineup, there are few competitors now and AOL-Time Warner, Bertelsmann, Baker and Taylor, England