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3月下旬,在圈内朋友的引荐下,我们商业创新实验室一行五人走进了内蒙古包头市的同利家电,见到了在业界拥有“家电校长”之称的同利家电掌门人“祁老爷子”(董事长祁松柏)及其高管团队。当得知同利家电占据包头60%的市场份额,且曾演绎过800平米小店销售过亿的神话时,商业创新实验室的专家团队无不惊讶。可是,当问到有什么好的创新之举时,祁松柏的回答又多少有些让人意外。
In late March, with the introduction of friends in the circle, our business innovation laboratory and his entourage went into the same home appliances in Baotou, Inner Mongolia and met with the head of the same home appliances called “the principal of home appliances” in the industry People “Qi Father” (Chairman Qi Songbo) and its executive team. When informed that Tongli appliances occupy 60% of Baotou’s market share, and has interpreted the myth of over 800 million square meters store sales, commercial innovation laboratory team of experts are all surprised. However, when asked what good innovation, Qi Songbai’s answer somewhat more surprising.