当前,烟草行业面临不断深化的市场化取向改革新常态,构建客户经理均衡工作量体系,使客户经理日均户外工作量均衡受力、责任分担,有效提升客户经理拜访效率,显得尤为重要。本文在“新常态”背景下,对构建均衡工作量体系的必要性进行了论证,建立了评估日均工作量的指标体系,搭建了数学测量模型,并且通过模型准确测量出客户经理日均户外工作量,以此为理论依据,对均衡工作量关键环节的途径提出相关建议。 At present, the tobacco industry is undergoing a constantly deepening market-oriented reform of the new normal and building an equilibrium workload system for client managers. This makes it particularly important for the average daily workload of client managers to be balanced, shared responsibility and effectively enhance the visiting manager’s efficiency. Under the background of “new normal ”, this paper demonstrates the necessity of constructing a balanced workload system, establishes an index system to evaluate the average daily workload, builds a mathematical measurement model, and accurately measures the customer manager day Are outdoor workload, as a theoretical basis for the key links to balance the workload of the ways to make relevant recommendations.