本文以导游资格证考试为宏观立意,调查了2011年至2015年烟台市导游资格证考试的情况,以考试内容和考试形式为研究对象,结合理论与改革现状分析,分析笔试和面试两方面的主要变化情况,并深度剖析了2016年全国导游资格考试形势。最后重点探讨了在当前导游资格证书考试改革形势下的应考策略,以全面提高学生的考试通过率。 This paper takes the tour guide qualification examination as the macro-conception, investigates the situation of the Yantai guide qualification examination from 2011 to 2015, takes the examination content and the examination form as the research object, analyzes the present situation of the theory and the reform, analyzes the two aspects of written examination and interview Major changes, and an in-depth analysis of the 2016 national tour qualification examination situation. In the end, the paper mainly discusses the examination strategies under the current situation of the examination reform of tour guides qualification, in order to comprehensively improve the pass rate of students’ examination.