新市场、新客户的开发,是每个公司及营销人员都必须面临和解决的现实问题,新市场开发的成效与质量的好坏,对一个企业的成长及营销人员的个人提升至关重要,对于一些成长中的企业来说,新市场开发的多寡与好坏更是衡量营销人员个人能力的惟一标准,由此可见新市场开发的重要性。成 The development of new markets and new customers is a real problem that every company and marketer must face and solve. The effectiveness and quality of new market development are crucial to the growth of an enterprise and the personal promotion of marketers. For some growing businesses, the extent to which new markets are developed is the only measure of the individual’s capabilities of marketers, demonstrating the importance of new market development. to make