拥有市场比拥有工厂更重要,而拥有市场的唯一途径就是拥有占统治地位的品牌。可以说,品牌已成为一个企业、一个区域,甚至一个国家生存和发展的核心要素。11月,中国共产党第十八次全国代表大会即将召开,这是党和国家在全面建设小康社会关键时期和深化改革开放、加快转变经济发展方式攻坚时期召开的一次十分重要的会议。近年来,在党和国家的正确领导下,中国品牌建设成果卓著,涌现出一大批具有特色优势的区域品牌、企业品牌和旅游品牌等,质量强国、品牌强国的宏伟画卷正在全面展开 Having a market is more important than owning a factory, and the only way to own a market is to have a dominant brand. It can be said that the brand has become a business, a region, and even a country’s core elements of survival and development. In November, the 18th National Congress of the Communist Party of China is about to be convened. This is a very important meeting held by the party and the state during the crucial period of building an overall well-to-do society and deepening the reform and opening up and accelerating the transformation of the mode of economic development. In recent years, under the correct leadership of the party and the state, China has made outstanding achievements in brand building, and a large number of regional and brand names such as regional brands, corporate brands and travel brands have emerged with distinctive advantages. The magnificent pictures of powerful countries and powerful brands are unfolding in full swing